PROJECT OVERVIEW
The product:
Application is for helping people with diets and finding recipes.
Project duration:
December 2022
The problem:
People want to eat healthy meals and be aware of their diet.
The goal:
Create app that will allow to browse recipes, add user’s diet and manage shopping list.
My role:
UX researcher, UX designer, UI designer
Responsibilities:
user research, wireframing, prototyping, designing
UNDERSTANDING THE USER
User research: Summary
I conducted user interviews and created empathy maps to understand the users. A primary user group identified through user research was working adults with some diets or meal problems.
This user group revealed problems like: Add/Edit my diet, Search based on diet, Create shopping list to know what to buy.
User research: Pain points
1.
Searching with the diet
Needs of searching based on diets.
2.
Shopping list
Do not know what to buy to cook the meal based on the recipe.
3.
Accessibility
Missing assistive technologies
Persona: Liz
User journey map
Mapping Liz’s user journey revealed how she can cook with her special diet.
Problem statement
Mapping Liz’s problem statement revealed how she can cook with her special diet.
STARTING THE DESIGN
Sitemap
Paper wireframes
Digital wireframes
Low-fidelity prototype
Low-fidelity prototype with ordering scenario is available here:
Usability study: Parameters
Study type:
Unmoderated usability study
Location:
Prague, remote
Participants:
5 participants
Length:
20-30 minutes
Usability study: Findings
Round 1 findings
1. Users want to edit diet
2. Users want edit profile
Round 2 findings
1. Users want to search based on their diet
2. Users want more information about food in search results
Refining the design
Mockups
Mockups: Original screen size
Accessibility considerations
1
Adding advanced search for searching meals. With options to select diet and type of meal like breakfast, lunch, etc.
2
Adding advanced shopping list to track what is already at home.
GOING FORWARD
Takeaways
Impact:
Number of visitors are doubled than we expected.
What I learned:
I learned that doing a usability study multiple times is very useful.
